Celebrate the spaces between

Let your ideas breathe…

How Can You Harness the Power of White Space?

Objects in a composition need to breathe. White space offers an airy canvas stage on which the parts of your design can freely dance. Just ask Mark Boulton, graphic designer and writer from the UK. Here’s my favorite part about Mark’s view on white space:

“Whitespace is often used to create a balanced, harmonious layout. One that just “feels” right. It can also take the reader on a journey through the design in the same way a photographer leaves “looking room” in a portrait shot by positioning the subject off the center of the frame and having them looking into the remaining space.”

Check out this slide show by Brand Autopsy to see some compelling use of white space.

Now, how can you use white space in your next design, web page, slide deck or thank you note to make a bold statement?

Looking forward to [the spaces between] your ideas,

 

Susan Hendrich

Totally Drawsome

Draw on Your Creativity…

This ingenious little app is taking the cooliverse to new levels of fun.

Your Turn

Now, I’m asking for your help in an informal survey. If you’re playing Draw Something, please add a comment below that summarizes why it’s so much fun.

Device-agnostic Clouds Will Replace the PC

Photo: Karen Ka Ying Wong/Flickr

 

The Clouds Roll In…

Will the personal cloud reign supreme over the personal computer in your digital life?

Chances are, the answer is yes, according to research firm Gartner, which believes the personal cloud will replace the PC as the center of our digital lives by 2014.

“Major trends in client computing have shifted the market away from a focus on personal computers to a broader device perspective that includes smartphones, tablets and other consumer devices,” Steve Kleynhans, says research vice president at Gartner. “Emerging cloud services will become the glue that connects the web of devices that users choose to access during the different aspects of their daily life.”

This will require enterprises to “fundamentally rethink how they deliver applications and services to users.”

Smart businesses and executives will treat cloud computing as a strategy to improve their company.

Gartner says a number of factors are converging to create a perfect personal cloud storm by 2014. Just some of the reasons include:

  • Users are more technologically-savvy and have very different expectations of technology.
  • The internet and social media have empowered and emboldened users.
  • The rise of powerful, affordable mobile devices changes the equation for users.
  • Users have become innovators.

Through the democratization of technology, users of all types and status within organizations can now have similar technology available to them.

The advent of the cloud for servicing individual users opens a whole new level of opportunity. Every user can now have a scalable and nearly infinite set of resources available for whatever they need to do….

“The combination of these megatrends, coupled with advances in new enabling technologies, is ushering in the era of the personal cloud,” Gartner’s Kleynhans said. “In this new world, the specifics of devices will become less important for the organization to worry about. Users will use a collection of devices, with the PC remaining one of many options, but no one device will be the primary hub. Rather, the personal cloud will take on that role. Access to the cloud and the content stored or shared in the cloud will be managed and secured, rather than solely focusing on the device itself.”

Jon Udell, blogger for Cloudline, writes:

The cloud platform has become a real option for companies needing managed, pay-as-you-use IT capacity…I see signs of the personal cloud in services like Dropbox, Evernote, and Flickr. You can use them for free, or you can pay for higher capacity and enhanced customer service. But the personal cloud also arises from a way of thinking about, and using, any of the services the web provides.

Your turn: Will you abandon your your personal computer and move the personal cloud to the center of your digital life?

Cash mobs: Another micro-innovation

The ripple effect of micro-innovations

I’m remembering this 2010 post on “micro-innovation” with joy:

Even the most mundane transactions can be turned into memorable experiences. Here’s an example:

Standard Parking of Chicago plays a signature song on each level of its parking garage at O’Hare Airport and decorates walls with icons of a local sports franchise-the Bulls on one floor, the White Sox on another, and so forth. As one Chicago resident said, “You never forget where you parked!”

Now, here’s one story about the ripple effects of micro-innovation, born from a single generous act. One guy in one small town wanted to honor one store that had been a local favorite for more than 100 years. 

http://finance.yahoo.com/news/era-big-boxes-day-little-guy-080317993.html

Micro-innovation is a beautiful thing. And, yeah, I want to start a Cash Mob of my own…

Creative Slump? Try Something, Anything New

Creative Slump? Try Something, Anything New

The Slump

As Spring 2010 settled in, I found myself in a creative rut. Not that I wasn’t coming up with some pretty good instructional design solutions. I just didn’t have the sparkly “kick” in my design step.

My first instinct in considering how to clear the innovation fog was to focus on learning something new about instructional design. “Surely there is some new technique or method out there that will inspire me back into my creative groove,” I told myself. Four hours of semi-conscious web surfing for articles on social networking, blogging, graphic design, and adult learning later, I was in no better creative place than when I first started this aimless journey.

“A good night’s sleep will do the trick,” I murmured to myself in lieu of clicking the Facebook link one last time before throwing the creative towel. Another half hour passed, and while I now was up to speed on my Facebook friends’ opinions on skirt lengths, parasailing, potty training, and bar hopping, I was no closer to sleep than to a creative revelation.

Defeated, I dragged myself to bed.

The Surge

Disarmed of my intellectual shortcomings by the start of my semi-conscious snooze, it came to me…

“Cake Pops!”

No, this was not some animated .gif I would create for a PowerPoint presentation. Nor was it a racy idea for an attention grabber at the beginning of a module. I had realized that my creative sparkle could be restored through an age-old domestic act. Baking.

I recalled seeing some Martha Stewart-y web article on “Cake Pops,” which showed fun bite-sized cake creatures perched firmly on a lollipop stick. “I’ll try it! Should be a piece of cake,” I chuckled to no one in particular, mildly amused by the metaphoric ease of my belief that the creation of these mini-masterpieces could be mastered in a single shot.

So, 67 dollars and one maddening pre-Easter Michael’s trip later, I had everything I needed to make cake pops. Or at least that’s what the “easy cake pop instructions” recipe at Bakerella.com promised. What then ensued can only be described as a tortuous 12 hours of mixing, scraping, baking, shaping, smooshing, poking, and re-attaching nightmare. I kind of loved it, even though at one point I threw an unfrosted cake ball (a pre-cake pop iteration) against my refrigerator in disgust.

My first cake pops were disasterously, unmanageably bad. Think of ABC gum smashed under an old shoe, then jammed with two jelly beans and told to stand up straight and look presentable. Yuck.

Two batches later, the sugared semi-orbs actually started to look like they were intended to look – bunnies and chicks. I was getting my groove now. The bunnies were pink with googly eyes and the beaks of the chicks looked as cute as they did real. Almost unnoticeably, I began putting my own twist on the not-nearly-as-easy-as-they-promised recipe instructions.

Here’s a view of the final products:

Hendrich's Cake Pops

After the final bunny was built and the last chick was cast, I was both mentally exhausted and creatively invigorated. After saran wrapping the last of the munchable art, I flopped into bed and was asleep in seconds.

Getting out of my comfort zone for those 12 hours initiated a creative flow over the next week at work that shocked me. I was in the groove, coming up with innovative and simpler ways of training my customers. But what perhaps is even more exciting is the fact that I had a renewed verve for life in general. An extra spring in my step. And an almost constant feeling that I was just about to conjure another cool idea. Not because I’d attended a webinar in my field of study. Not because I’d read a book to enhance my expertise. But because I tried something utterly new.

Moral of the story: Getting out of my comfort zone and trying something new initiated a creative flow in all areas of my life, both personal and professional. The simple (okay, not exactly simple) act of learning to do something I had never done before restored my curiosity, my creative inspiration, and even my confidence. And the learning was not in my area of expertise. In fact, prior to that day, I would not call myself a baker of any kind.

 Perhaps the old saying is true…

You can create your cake and eat it, too.